Digital Communicators… communicating
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How to present copious and complex information to multiple audiences
This is another great question; if it had a simple answer we (at LCubed) would be out of jobs! The question was posed by a senior science…
How to quantify the success of online tools
This question comes from another client of ours who maintains a suite of online tools that help their constituents:
Carry out relatively…
Thank you for your thank you!
Sometimes people get in touch to ask us about a product or service, and the truth is that we are not a perfect match for what they need. Usually its…
Slipperiness vs Conveying the Full Story
Challenge / Question
I was asked last week by a client – How can I present the full story of our research outcomes, so people will not only want…
SEO for promoting rich, in-depth & complex information
SEO 10 commandments... For those publishing rich, complex and in-depth information
This week I had a long conversation with a client on the topic…
LCubed’s Biggest Morning Tea
This May LCubed rolled out the special napkins and tiered cake stand to participate in the inaugural Cancer Council Biggest Morning Tea. It was big,…
Communicating Complexity around the world: The London Tube Map
At LCubed our focus is on communicating rich and complex information in a simple, easy-to-understand way, without losing any substance or meaning. We…
How Future Farms used a decision support tool to make complex information accessible
A decision support tool is an online device – often framed as a quiz or a questionnaire – that asks users to input information about their…
Communicating Complexity via digital channels – NOT Dumbing Down
As we all know, there’s a dramatic difference between effectively communicating a complex topic in an accessible way, and dumbing down.
What is…
5 Tips: Communicating complex information successfully via digital media
R&D-based organisations – such as RDCs, CRCs and Government research agencies – spend a great deal of time, money and brainpower undertaking…
